As a small accommodation provider, it is important that you maximise ways to increase your direct website traffic and generate bookings.
It goes without saying that direct website bookings via your booking engine means you pay no-commissions and should therefore be a core focus as part of your marketing strategy.
Blogging is a brilliant way to improve your Search Engine Optimisation (SEO) or Search Engine Results Page (SERP) rank, and will help you get more direct bookings online for your bed & breakfast, guesthouse, motel, inn or small hotel.
We have consulted marketing gurus and clever small business owners to produce this helpful SlideShare presentation which details how to start a small hotel blog and grow it into a powerful booking mechanism for your property.
We hope you find value in it, and if you do, please share with other property owners looking to increase revenue through smart, cost effective, marketing methods.
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